Luca Cena at Comicon Napoli 2025, date and day
Luca Cena, well-known collector of rare books and founder of the bookstore White Lands Rare Books, will participate in the Comicon Naples 2025 to present his book “Il Biblionauta”. Thanks to his passion for antique books and his viral presence on TikTok and Instagram, Cena has transformed the world of literature into a digital experience, bringing the public closer to the enchantment of ancient books.
What will Luca Cena bring to Comicon Napoli 2025?
During the festival, Luca Cena will participate in panel and signing, offering enthusiasts the opportunity to meet him and discover his journey into the world of book antiquities. The appointment is for the 3st May, the day in which the author will reveal the background to his passion and present “Il Biblionauta”, a work that tells the charm and the hidden history behind every ancient volume.
Event details with Luca Cena:
- When: May 3, 2025
- Where: Comicon Napoli, panel area and signing
- Special Event: Presentation of the book “Il Biblionauta”
Who is Luca Cena? The most famous rare book seller on the web
Born in 1985, Luca Cena is a point of reference for collectors and enthusiasts of ancient books. Founder of White Lands Rare Books, one of the most renowned bookstores in Italy for the sale of rare books, has managed to combine the tradition of book antiquarianism with the modernity of social media. With a degree in law and an innate passion for the past, Cena has transformed his business into a digital phenomenon that has gained millions of followers on TikTok, Instagram and YouTube.
Family history and the connection with ancient books
Luca Cena's love for rare books began in his family. Together with his mother, Elsie Deferre, founded White Lands Rare Books in 2019, turning a shared passion into a successful business. Growing up among shelves full of ancient works, Luca learned to recognize and enhance the hidden treasures of literature, developing an expert eye in selecting valuable volumes.
Luca Cena on social media: how he conquered the web
Luca Cena's success on social media is the result of a perfect balance between narration, erudition and passion for book collecting. Through engaging videos and educational content, Cena has made the world of book antiquarianism accessible to everyone, transforming every book into a gateway to the past. Today his profile TikTok surpasses 1.5 million likes, making him one of the most followed cultural disseminators in the sector.
Meeting Luca Cena at Comicon 2025
Taking part in the meeting with Luca Cena means immerse yourself in a journey through the history and beauty of ancient literature. Comicon Napoli 2025 will offer visitors a unique experience, with curiosities, anecdotes and compelling stories that only an expert in rare books can tell. Prepare yours backpack and literary passport, because Luca Cena will guide you on a journey that will make you discover the incredible magic of books!
Event Info Summary
- Thing: Presentation of “Il Biblionauta” and signing with Luca Cena
- Where: Comicon Naples 2025, panel area
- When: May 3, 2025
- Entrance: Included in the Comicon ticket