Briatore criticizes the Pizza of Naples, low prices and poor quality: the pizza chefs' answer

Flavio Briatore
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One arrives hard attack on Neapolitan pizza, protagonist these days of course of Naples Pizza Village, by Flavio Briatore, the famous Italian entrepreneur who often makes people talk about himself. On this occasion he declared that one cheap pizza cannot be of high quality.

In short, for Briatore if a pizza is cheap, at the price of 4 or 5 euro, then it means the products you are using they are not genuine and of good quality. The attack on the Napoli Pizza Village is obvious because in the 40 pizzerias present the pizza has exactly these prices and the complete menus with pizza, drink, dessert and coffee cost 13 euros.

We remind you that a pizza can reach a also cost 60 euros, effectively making it a commodity for the rich.

What are Briatore's words?

Here are his words specifically:

We started from a very simple reasoning, we must put the best possible ingredients, unimaginable on the market. These gentlemen who sell a pizza for 4-5 euros as they advertise, what do they put in these pizzas?

Hence, low price equals low quality. Yet we know that on average in Naples a margherita costs 4-5 euros, excluding cases in which we pay a few euros more because special tomatoes or oil are used, and the pizza tastes excellent.

The answer of Neapolitan pizza makers

In response, some Neapolitan pizza chefs reacted to Briatore's words defending our pizza and also by implementing praiseworthy and popular initiatives, such as the distribution of free pizzas in the center.

We can summarize the reaction of Neapolitan pizza makers with the words of the President of the Neapolitan Pizzaiuoli Association, Sergio Miccù:

The Neapolitan pizza is a pop plate, that is popular. It has helped to feed entire generations, overcoming the hardest crises that the city has gone through. From war to cholera. The problem is not how much pizza with blue lobster sells as a topping, but how right it is to sell a Margherita or a Marinara made with quality ingredients. It is too generic to speak of pizza: the classics retain the value of tradition and popular dish. The so-called chef's are something else and can have different prices

Instead, Alessandro Condurro, CEO ofAncient Pizzeria Michele in the world, he commented

Briatore did badly: it is true that pizza cannot cost just 4 euros anymore, because if you use quality ingredients, with all the increases of today, it cannot be paid so little. But it can cost 6, and not 14. I tell him that I sell the Marinara or the Margherita for 6 euros and this does not mean that I have employees in black. We pay all contributions and taxes

In short, on the whole the answer was unanimous in stating that pizza in Naples is not of low quality and the products used are genuine and healthy. Some increases are due to the cost of raw materials, but the reason is not to make pizza an exclusive dish suitable for the rich.

Sorbillo distributes free pizzas in the center

In response to Briatore, Gino Sorbillo today June 21 has distributed free wallet pizzas in front of his restaurant in via dei Tribunali to show that even free pizza is always excellent and tasty.

Not only that, the pizza maker has launched another initiative: pizza at 4 euros for everyone those who today managed to enter his restaurant for lunch.

Gino Sorbillo
Photo source: La Repubblica

The invitation of the Napoli Pizza Village to Briatore

To calm the waters and make Flavio Briatore taste Neapolitan pizza, the organizer Claudio Sebillo has the entrepreneur has been publicly invited to the Napoli Pizza Village not only to prove him wrong, but also to make him experience a magical and unique atmosphere.

Who knows if he will accept the invitation.

Meanwhile, despite these controversies, the Napoli Pizza Village has reached record numbers, exceeding the one million visitors recorded in the two previous editions and is still receiving tens of thousands of visitors until June 26, the final day of the kermesse.

Napoli Pizza VIllage, tables

Information on the Napoli Pizza Village

When

from 17 to 26 June 2022

Dove

Lungomare Caracciolo

Opening hours

  • from 18.00 to 1.00
  • events every evening from 21.00

Price

  • free admission and events, menus are paid for

Contact us

Official website | Facebook page

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