Shameless opens a shop in Naples: the famous Tiktoker becomes an entrepreneur

Rita de Crescenzo
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A Napoli opened on shop of one of the Most famous Neapolitan tiktokers, at least in our area, and it is the place of Rita de Crescenzo who, after having achieved enormous success with her profile, decided to take advantage of the moment of notoriety to get into business even more concretely.

With his shop, in fact, he will sell clothing, Jewelry, perfumes and many other accessories in the center of Naples with the Shameless brand, the one with which she became famous on the social platform.

To be able to start this business also has registered your trademark, Shameless, in fact. But who are we talking about? Let's find out who Rita de Crescenzo is.

The success of Rita de Crescenzo

With her profile Tik Tok began to become famous with one of her own video related to his song "Ma te vulisse fa na competition and dance?". It is one of the songs with which she launches her typical outbursts on Tik Tok, outbursts that immediately started to go viral making her a real influencer.

With his videos typically tells about his private life in an ironic and provocative way with songs, ballets and various curtains, but not everyone considers her a positive model since she also had a history with justice.

By now it has reached more than 850 thousand followers and 35 million likes.

Where it is  his shop

Rita De Crescenzo's Svergognata shop will open in Corso Garibaldi, in the center of Naples, precisely in Via Benedetto Cairoli and we can find many different products:

  • accessories;
  • games for children;
  • perfumes;
  • clothing;
  • pencil holder;
  • bags;
  • diaries;
  • pens and pencils;
  • hair bands;
  • beach towels;
  • backpacks;
  • and much more.

The past of Rita de Crescenzo

The influencer herself says that he never hid anything from his followers and that in the past she has also been in prison several times, also losing custody of her youngest child.

In the program Fuori dal Coro his story had already been told in the past and also on the national channel La7 an interview with him was published during which he talked about his difficult family life and some legal problems he had faced.

Now is became an entrepreneur and she hopes that her past does not define her only in a negative way, even if, as mentioned, not everyone sees her model as positive.

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Written by Fabiana Bianchi
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